DEVELOPED MARKETS

In the following section, the focus on the business intelligence report insists on the major key takes-away linked with the uncertainties in the major Western countries.

As Oliver Stone movie figured out, “money never sleeps” and as such after a decade where BRICs and other emerging markets have attracted major investments worldwide, there was a couple of years ago a consensus concerning the new fate of industrialized countries.

However, the delocalizations and constant restructuring in terms of employment have generated frustration among voters. Frustration increased by the lack of competencies of the traditional political parties to propose a set of reforms favoring reforms to increase competitiveness of the companies on the first hand and safety nets for the labor force.

Voters have even gone further in UK choosing to exit the EU through the BREXIT, to favor the victory of the pretty colourful Trump in US and to destroy both traditional political parties with the elections of Macron in France.

All these events provoke lots of uncertainties for companies and they need to adopt schemes to quickly adapt to these new circumstances that can become even more adverse in the case of recessions.

Global born can help your company to address different scenarios to improve your forecast and to figure out what types of product prioritize based on some thoughts considering increase or decrease of inequalities, business cycles, new consumer trends, etc…